haima.co — Industrial panel air conditioners by PIMA Controls
Zero Downtime Auto Cleaning for Industrial Panel AC
Current homepage H1. The live site may refuse to load inside a frame (X-Frame-Options); if the preview stays blank, use “Open live site”.
Current structure
The live header menu, followed by every page found. Click a row to jump to its audit.
| # | Page | URL | Type | Audit score | Top priority | Open items |
|---|
Found but not verified: 8 newer guides listed on resources.html (Sep 25 – Oct 28, 2026) whose “Read More” links were not exposed as crawlable URLs in the fetched HTML, plus technology.html and solutions.html recorded in the 13 Aug 2026 crawl but no longer linked from the menu. They are listed in the table above as “Not verified” and excluded from scoring.
Each page, then what to change on it
Recommended fields are editable — click to rewrite, edits save in this browser only. Ticking an action marks it as implemented in this tracker; it does not change haima.co.
Site-wide checks
“Verified” = seen on the live page today. “Needs testing” = requires Search Console, PageSpeed Insights, Rich Results Test or server access.
| Check | Affected | Evidence | Severity | Recommended fix | Status |
|---|
One primary keyword per page
Built from Haima's live copy, its product range and the four competitors' live headings. Volume and difficulty are estimates from the Oct 2026 keyword strategy, not tool data — validate in Keyword Planner / Search Console before setting targets.
| Keyword | Type | Intent | Page (existing / proposed) | Placement | Competitor relevance | Est. volume / KD | Priority |
|---|
Cannibalisation risks found
Keywords to avoid or hold
- “India's first panel AC / India's 1st self-cleaning panel AC” — Advance Cooling states on its live site it was “the first in India to design a panel ac in 1986”. Narrow to a provable feature claim.
- “Rittal alternative”, “vs Rittal” — PIMA Controls is an authorised Rittal India distributor. Do not target.
- flameproof / ATEX / Ex panel AC — only if Haima holds the certification.
- chiller, heat exchanger, crane cabin AC — competitor products Haima does not make.
- City pages without a real presence — doorway-page risk.
What the four competitors do on-page
Checked on their live pages on 29 Oct 2026. No rankings, traffic or backlink figures are shown because no SEO tool is connected.
Keyword theme coverage (from navigation, H1/H2 and product copy)
Structured data by page
Existing JSON-LD could not be read this session — run each URL through the Rich Results Test before adding, to avoid duplicates. Page-specific JSON-LD with copy buttons sits inside each page audit above.
| Page | Schema types | Where to place | Placeholders to fill |
|---|
Site-wide: Organization + WebSite (place once, in the homepage <head>)
Implementation: paste inside <script type="application/ld+json"> … </script> in the page <head>. Other pages reference the organisation by its @id (https://haima.co/#org) instead of repeating it. Replace every [[…]] placeholder with confirmed facts before publishing.
FAQPage markup is valid but Google has shown FAQ rich results only for well-known government and health sites since August 2023, so it is optional here. HowTo rich results were retired the same year. Product rich results need offers, review or aggregateRating; no public price or reviews were found, so the Product blocks below omit them.